Back to profile profile_subnav_contactperson - ir. MJG (Marieke) Meeusen-van Onna type_page Design & Test Intervention Strategies Scientific testing of consumer behaviour is mostly carried out under controlled conditions and provides insights that can be used to adequately... Consumer-oriented product development The emphasis in the agrifood sector is visibly shifting from production to the market, with consumer communication playing a crucial role. Personalised nutrition The number of people suffering from health problems related to unhealthy diets in the Netherlands is still rising: obesity and its associated problems... Consumer & Food The agrifood sector extends across the entire food spectrum, from primary production to processing, marketing, and distribution. Both the Dutch and... Choosing, developing and evaluating interventions There are many ways of persuading consumers to buy and eat healthier and more sustainable food. These can be linked to the product, the person, or the... News True Cost Accounting: transparency about the cost of food and food production 8 december 2022 | True Cost Accounting is alive. It’s a first step towards more sustainable production chains for food, fodder and non-food items because it sheds...