Members of the Business Economics group work on bio-based business models in the C4B project

C4B aims to create circular bio-based business models that promote collaboration
among primary producers and develop innovative and fair business solutions to
support the growth of the bioeconomy. The purpose of C4B is to accelerate the development of rural communities and their economic viability by developing new fair and sustainable business models for different agricultural and forestry value
chains. C4B models balance power and profits in bio-based value chains and enhance cooperation among farmers, foresters, and industry. This project aims to analyze EU-based bio-based value chains holistically, considering technology, business environment, producers' behavior, contractual agreements, ownership, and sustainability.

On the first of January 2024, the C4B project - Circular Bio-Based Business models
to create high-value Bio-based products in integrated value chains - was officially
launched. The project has been granted €3,994,894.36 from Horizon Europe
Framework Programme (HORIZON) to address the topic HORIZON-CL6-2023-CircBio-01-9 Business models that balance the share of power and profit in the bioeconomy. The C4B initiative aims to promote a diverse range of collaborations among primary producers and innovative business models for creating high-value bio-based products in vertically integrated value chains.

The C4B consortium will work with stakeholders from various sectors to define R&I
priorities for EU funding programs and policy recommendations for national CAP
Strategic Plans to support the EU Bioeconomy Strategy.